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Bank of America

In their first year as presenting partner of the Boston Marathon, Bank of America set out to do the most good ever, and they did: raising $72M for charity- more than any other race in Boston Marathon history.

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In 2024, this campaign was awarded 4 Cannes Shortlists, multiple Sport Clios, among other accolades.

the human
sponsorship

ECD: Mat Bisher, Sue DeSilva, Jeannie Caggiano

CD: Jessica Bergstresser, Danny Streadbeck

AD: Donna Foster, Mallory Backmann, Vito Sabsay 

CW: Mike Ward, Jeff Norman, Miriam Rood

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